Market orientation and export performance: the moderation of channel and institutional distance
نویسندگان
چکیده
منابع مشابه
The role of marketing effectiveness and capabilities on relation beetwen export market orientation on export performance Iranian handmade carpet companies
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One of the emerging research areas in the strategic orientation is how to transfer different orientations from the commercial sector to the non-profit sector. Therefore, the objective of this study is to determine the mediating effect of Learning Orientation on the Market Orientation, Social Entrepreneurial Orientation, and Organizational Performance in the non-profit sector. The data from more...
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ژورنال
عنوان ژورنال: International Marketing Review
سال: 2018
ISSN: 0265-1335
DOI: 10.1108/imr-09-2015-0194